We launched the project on Youtube in 2012 as a way of recording our gap year. At the end of the year the channel had grown faster than we had ever imagined it would. We took a risk delaying university to nurture the little brand that we’d created. JacksGap has now gone beyond our gap year. As it’s grown so has the team of people that help us run it.
In 2013 we launched jacksgap.com as a place to host the additional content we were creating. We use the ‘read’ section to document our experiences through photography and writing. ‘Watch’ contains all of the videos and series we make. While ‘Participate’ is a collection of forums that allows our audience to start conversations about topics that matter.
Every good brand or organisation has a reason for why they do what they do. We’re passionate about ‘doing good’. It’s at the core of what JacksGap does and what it represents.
Every year JacksGap and the community embark a campaign to help raise awareness for causes we admire. We share their story through video and encourage others to support them by focusing on the positive stories that surround these organisations.
In 2013 we drove across India in three rickshaws with six friends. The goal was to raise awareness and funds for the Teenage Cancer Trust. The campaign raised $180,000 over six weeks. Since then we’ve committed to continuing to raise funds and awareness for causes we care about. We’re constantly surprised by the generosity and support that is given by the community that engage with JacksGap.